Bachelor of Business Administration (BBA): Generalist Specialization

Bachelor of Business Administration Generalist Specialization

This Bachelor of Business Administration (BBA) degree program features a Generalist specialization and is designed to provide a solid background in business fundamentals.  Courses are structured to assist students in the development of their goals as they can acquire the knowledge and skills common to today's business professionals.

To learn more about AIU, our degree programs or how to apply for admission, please contact us for more information.

ACBSP Accredited Business Administration DegreesThis Bachelor of Business Administration (BBA) degree program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP accreditation certifies that the teaching and learning processes of these programs within the business school at American InterContinental University meet the rigorous educational standards established by ACBSP. ACBSP is a leading specialized accreditation association for business education supporting, celebrating, and rewarding teaching excellence.

The goal of the BBA program with a Generalist Specialization is to help students acquire a solid foundation in business fundamentals. The program is designed to allow them to focus on the areas essential to the field of business.

Successful completion of the BBA with a Generalist specialization can provide students with an applicable foundation of industry-related knowledge and skills, including how to:

  • Learn accounting methods for planning and controlling operations through budgets, responsibility centers and cost management.
  • Learn various measures and analysis techniques to evaluate the performance of the business.
  • Understand organizational change, role of managers and cultural differences found in today’s management environment.
  • Understand the elements of management and leadership as they apply to modern organizations.
  • Understand the implications of forecasting, capital budgeting, working capital management and project risk management.

The Generalist specialization provides students the opportunity to take specialization courses in any area of Business. The specialization courses below are suggestions but may be substituted for any upper level course in the Business discipline.

CORE COURSES

  • Principles of Accounting I
  • Introduction to Business
  • Lower Division Capstone
  • Microeconomics
  • Macroeconomics
  • Principles of Marketing
  • Managerial Accounting
  • Quantitative Methods and Analysis
  • Financial Management
  • Management and Leadership of Organizations
  • Survey of Human Resource Management
  • Management Information Systems

SPECIALIZATION COURSES

  • International Legal and Ethical Issues in Business or Specialization Elective
  • Budgeting or Specialization Elective
  • Marketing Management or Specialization Elective
  • Personnel and Organization Policy or Specialization Elective
  • or many other business-related courses.

Please see the AIU catalog for more information and a full list of courses.

This program is available at the following AIU campuses:

Degree programs and availability vary by campus.

Terms and Conditions

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Program Costs

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Tuition pricing is subject to change and can vary by location and program structure.

 

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Financing

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In addition to any grant or scholarship aid for which students might be eligible, students may use loans to finance their education. The median loan debt for graduates of this program is as follows:

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The amounts shown above represent the median debt incurred by students of the given Institution who completed the program between - and -.

 

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Success

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How long will it take me to complete this program?
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This program could take as little as - instructional months to complete when continuously enrolled.

-% of the students graduating from this program completed in the designed timeframe.
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What job opportunities exist for students in this area of study?
A:
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The occupation(s) listed here are derived from the Occupational Information Network (O*Net), which is developed under the sponsorship of the U.S. Department of Labor / Employment and Training Administration.

The specific program does not necessarily prepare students for, and graduates do not typically find employment in, all listed occupations. We cannot guarantee employment or salary.

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