The Program in Depth

Learn about organizational change, the role of managers and cultural differences found in today's fast-paced, ever-changing business environment in addition to developing a solid background in business fundamentals.

You Can Learn How to:

  • Use current operations and marketing management practices and principles to create efficient, productive systems
  • Evaluate the various methods of personnel selection
  • Implement standards for performance evaluation
  • Analyze cases that focus on key marketing management tasks, such as marketing research, sales forecasting, product and brand management, distribution channels, pricing, promotion and branding strategies

Some Courses You'll Take

At AIU, more of your program courses will be focused on this specialization than at other similar schools. For a Bachelor of Business Administration degree with a specialization in Management, your classes can include:

  • Personnel and Organization Policy

    In order to select and secure proper human resources for organizational needs, personnel policies must be in place to guide personnel selection, compe...

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  • Building Teams and Resolving Conflict

    This course examines principles of team building and conflict resolution. Methods of building cohesive teams and diffusing confrontation will be discu...

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  • Diversity in the Workforce

    This course addresses the experience of work as it varies with gender and ethnic background. Topics include work-related stereotypes and attitudes, di...

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Course content subject to change


The business administration degree programs at AIU are accredited by the Accreditation Council for Business Schools and Programs (ACBSP). The Fashion Marketing specialization, Technology Management specialization, Bachelor of Accounting, Master of Accounting, Bachelor of Healthcare Management, and Master of Healthcare Management degree programs are not accredited by ACBSP.

Receive College Credit for Your Past Training and Experience

Download our transfer credit guide to see how school and work experiences could save you money.

Transfer up to 75% of your qualifying credits, which can lead to major tuition savings and allow you to graduate in as little as 9 months.

Receive college credit for previous work or military experience that relates to your degree program.

Nearly 50% of all AIU students earn transfer credit based on past college and title experience.

Request Information

This information will be used to contact you through various means, which may include: phone, email, and postal mail, about the programs and services that are offered

Still not sure which specialization is right for you?

If you want to enhance your business management and leadership skills consider these specializations:

Gainful Employment and Other Student Disclosures

Below you can find placement rates and other information tailored to your chosen campus and program. Certain disclosures are published on this website to assist students in understanding the facts about their programs.

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Employment Rates:

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- Graduation Rate

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Don't forget:
Classes start June 6th!