The Program in Depth

Our Bachelor of Business Administration degree with a Generalist Specialization combines core courses in business fundamentals with in-depth study customized to your areas of interest. Choose from among our specialization business courses to get an education that helps you reach your goals.

You Can Learn How to:

  • Utilize team building and leadership skills and employ methods for improving decision-making.
  • Apply quantitative tools to analyze contemporary business functions and practices.
  • Understand the concepts and principles of finance, economics and accounting to make effective decisions in the global business environment.
  • Employ current operations and marketing management practices and principles used in the business environment.
  • Examine the implications of technology and the Internet on today's businesses.
  • Recognize and manage potential ethical and legal conflicts in today's business environment.

Some Courses You'll Take

When working toward your Bachelor of Business Administration, more of the courses you take will be in your field of interest, on average, than at other similar schools. Your classes may include:

  • International Legal and Ethical Issues in Business

    This course presents the ethical and legal issues of business including contracts, agency law and investor protection....

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  • Budgeting

    This course will provide fundamental understanding of budgeting, budgeting process and includes a practical guide for preparing financial budgets....

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  • Building Teams and Resolving Conflict

    Methods of building cohesive teams and diffusing confrontation will be discussed. Students will also explore the opportunities and challenges that ari...

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Course content subject to change


AIU’s business administration degree programs with all their specializations, except for Technology Management and Fashion Marketing, are programmatically accredited by the Accreditation Council for Business Schools and Programs (ACBSP). The Bachelor of Accounting, Master of Accounting, Bachelor of Healthcare Management and Master of Healthcare Management degree programs are not accredited by ACBSP.

A Flexible Degree That Fits Your Life

Real-World Education

You’ll study under professors who are industry specialists , learning the relevant skills, fundamental practices and specific knowledge related to your field.

Skip What You Already Know

Spend your time focusing on what you need to learn, not reviewing the topics you already know. Our one-of-a-kind intellipathTM learning technology makes it possible.

Career Support

Our Career Services team can help students with job search strategies, resume help, practice interviews, networking opportunities and more.

Request Information

This information will be used to contact you through various means, which may include: phone, email, and postal mail, about the programs and services that are offered

Still not sure which specialization is right for you?

If you want to enhance your business management and leadership skills consider these specializations:

Gainful Employment and Other Student Disclosures

Below you can find placement rates and other information tailored to your chosen campus and program. Certain disclosures are published on this website to assist students in understanding the facts about their programs.

Program Disclosure Information for:
-- Select Campus above --

Employment Rates:

Select a campus for rate information.

- Graduation Rate

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Don't forget:
Classes start June 6th!