Bachelor of Fine Arts (BFA) in Fashion Design and Marketing with a Specialization in Fashion Design

Fashion Design Degree

AIU offers a professionally-focused fashion design degree through our BFA in Fashion Design and Marketing program with a specialization in Fashion Design at our Atlanta campus. The fashion design program offers the opportunity to develop an in-depth understanding of clothing design and construction from concept to creation including a knowledge of textile science, fabric selection, ornamentation, and fashion trends.

Fashion Design Degree Program Details

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Fashion Design Program Outline

The AIU Fashion Design degree program combines the required General Education courses that can provide a liberal arts foundation with specialized coursework designed to provide a professional education in the diverse and creative field of fashion design. The Fashion Design program emphasizes creativity and provides specialized training in sketching, garment construction, pattern-making, draping, computer-aided design illustration, and portfolio development.

Learn How To:

  • Demonstrate how to apply the skills and tools of fashion to design and marketing projects creatively and confidently
  • Create original fashion designs either by hand or with computer-aided design software, which demonstrate creativity with design elements
  • Demonstrate knowledge of contemporary fashion, and key theoretical issues relevant to fashion, and at the forefront of the discipline
  • Analyze fashion trends, consumer needs, and preferences that are used to forecast, plan, develop, and promote clothing lines
  • Critically evaluate and articulate your understanding of your own and others’ work, and be able to devise and sustain a reasoned argument in relation to contemporary fashion

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Fashion Design Courses

Degree Requirements

General Education
ENGL106 English Composition I 4.5
ENGL107 English Composition II 4.5
FASH212 Historical & Contextual Studies 4.5
HUMA215 Topics in Cultural Studies 4.5
MATH125 General College Mathematics 4.5
SCIE208 Cells, Clones, Clots and Cocaine: The Secrets of Life Science 4.5
SCIE210 Environmental Science 4.5
SSCI206 Aspects of Psychology 4.5
SSCI210 Sociology 4.5
UNIV103 Academic and Professional Success 4.5
UNIV106 Technology and Information Literacy 4.5
UNIV109 Interpersonal Communication 4.5
General Education Electives (1) 4.5
Total Credit Hours: 58.5

General Electives
General Elective 4.5
Internship/General Elective 4.5
Total Credit Hours: 9

Lower Division Core
FASH201 Design Process 4.5
FASH202 Drawing and Design Principles 4.5
FASH206 Marketing for Fashion 4.5
FASH209 The Fashion Cycle 4.5
FASH221 Fashion Portfolio I 4.5
FASH227 Sewing Techniques 4.5
Total Credit Hours: 27
Upper Division Core
FASH300 Creative Drape 4.5
FASH301 Fashion Trends 4.5
FASH303 Womenswear I 4.5
FASH311 3D Form III 4.5
FASH340 Computer Applications for Fashion 4.5
FASH343 Textiles 4.5
FASH403 Final Fashion Portfolio 4.5
Total Credit Hours: 31.5
Fashion Design
FASH205 3D Form I 4.5
FASH207 3D Form II 4.5
FASH208 Promoting Fashion 4.5
or
FASH214 Targeting Customers 4.5
FASH305 Womenswear II 4.5
FASH315 Fashion Accessories 4.5
FASH350 Fashion Portfolio II 4.5
FASH401 Collection Project 4.5
FASH405 Fashion Menswear 4.5
FASH312 CAD for Fashion Marketing 4.5
or
FASH412 CAD for Fashion II 4.5
FASH410 Fashion Collection I 4.5
FASH420 Fashion Collection II 4.5
FASH430 Fashion Collection III 4.5
Total Credit Hours: 54

Total Credit Hours : 180

Fashion Design Classes Overview

In this specialized fashion design degree curriculum, study the fashion industry and how consumer needs and characteristics affect areas such as production, management, sourcing, marketing, and merchandising. The fashion design major's objective is to learn what it takes to be a creative, design-focused, fashion marketing professional, with a basic knowledge of fashion design and construction. Coursework is structured to help you acquire focused knowledge and skillsets common in the field of fashion marketing. For example:

Fashion Accessories: Explore the accessories marketplace and the relationship between this and the fashion garment industry.

Fashion Trends: Explore how to identify, track and analyze trends in the areas of business and fashion with respect to design, merchandise and assortment planning.

Collection Project: Our Fashion Design degree program curriculum provides an opportunity to identify your individual vision and design philosophy, which you carry through to a collection/final project.

University Catalog

Course content subject to change.

Ways to Save on Your Fashion Design Degree

From grants to military service to transfer credits, see the variety of ways you can save time and money on your Fashion Design Degree at AIU:

  • Scholarships & Grants – AIU offers a number of institutional scholarships and grants that can help eligible students offset the program cost and help reduce out of pocket costs
  • Military Discounts – AIU Online offers a 45% tuition reduction to active military undergraduate students and a 20% tuition reduction to active military graduate students, including members of the Reserves and National Guard
  • Transfer Credit – AIU’s transfer-friendly policy lets you transfer in up to 75% of the qualifying credits you need toward your degree*
  • Prior Learning Credit – You can receive credits for past college courses, military service, or work experience

For more information, download AIU guides below:

  • Financial Aid Guide – Our guide to financial aid can answer your initial questions and help you prepare to apply for financial aid
  • Scholarships and Grants Guide – Learn about the scholarships and grants offered by AIU along with details about eligibility
  • Transfer Credits Guide – This guide explores how to transfer your credits from other schools—and earn college credit for your past work and military experience

*Transfer credit is evaluated on an individual basis. Not all credits are eligible to transfer. See the University Catalog for transfer credit policies.

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Amanda Schmeichel


"I don't think I would have the life that I have right now if I would not have gone back to AIU and finished my degree."

- Amanda Schmeichel,
  BBA 2015

BBA 2015

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Classes Start June 5, 2019

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